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This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 12-18.

Multiple Choice Questions

1. What is the main symbol of the Reclaim the Streets flag, as used in the UK to help take back culture?
(a) Bomb.
(b) Star.
(c) Skull and crossbones.
(d) Lightning.

2. Production is farmed out to cheaper workers who can meet ___________ as cheaply as possible.
(a) Sales goals.
(b) Invoices.
(c) Deadlines.
(d) Shipping costs.

3. Who was NOT one of the winners according to market research into the growing consumer group, as referenced in #33?
(a) Apple.
(b) The Gap.
(c) Microsoft.
(d) IBM.

4. Those who are working in a third world country have women who will work until they are ____________ or are too old to withstand the conditions.
(a) Injured.
(b) Married.
(c) Pregnant.
(d) Bored.

5. During which period of time was there a successful attack on the practice of advertising?
(a) World War Two.
(b) Great Depression.
(c) World War One.
(d) Vietnam.

Short Answer Questions

1. To promote their __________, corporations are waging a war on public and individual space, according to Klein.

2. The markup of the products allows for the expansion of more brand __________ and more executive salaries.

3. Many believed the declining job market would be re-energized by ____________ innovations.

4. The shutdown of U.S. ___________ has continued over the years, causing towns to lose their economy and their tax base.

5. In the third world countries and the factories, there is always a new crop of ____________ to replace those who leave.

(see the answer key)

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