No Logo: Taking Aim at the Brand Bullies Quiz | Two Week Quiz A

Naomi Klein
This set of Lesson Plans consists of approximately 103 pages of tests, essay questions, lessons, and other teaching materials.

No Logo: Taking Aim at the Brand Bullies Quiz | Two Week Quiz A

Naomi Klein
This set of Lesson Plans consists of approximately 103 pages of tests, essay questions, lessons, and other teaching materials.
Buy the No Logo: Taking Aim at the Brand Bullies Lesson Plans
Name: _________________________ Period: ___________________

This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 9-11.

Multiple Choice Questions

1. Where did the author's parents move in order to avoid the Vietnam War in the 1960s and 1970s?
(a) Germany.
(b) Mexico.
(c) New Zealand.
(d) Canada.

2. Production is farmed out to cheaper workers who can meet ___________ as cheaply as possible.
(a) Deadlines.
(b) Invoices.
(c) Shipping costs.
(d) Sales goals.

3. In 1998, ________ tried to air a show on the safety issues at theme parks, but Disney, its parent company, killed it.
(a) NBC.
(b) ABC.
(c) CBS.
(d) TNT.

4. With the help of ___________ advertising gurus, a product is no longer a product, but it is a way of life, an attitude, a set of values, a look, an idea.
(a) Professional.
(b) Trained.
(c) Marketing.
(d) New age.

5. Since they wanted to remain cool, many of the __________ also began to follow along with market brand trends.
(a) Children.
(b) Leaders.
(c) Grandparents.
(d) Parents.

Short Answer Questions

1. ___________make up a large percentage of the workers for Microsoft and other software companies.

2. Klein points out that Cathedral Grove isn't a forest at all, but a _________ museum as it is not accessible to all.

3. The new economy now includes a large number of permanent _________ and executives who earn large salaries and get stock options.

4. In ___________ countries, the factories are blocked off from view in order to prevent a clear view of capitalism.

5. Many believed the declining job market would be re-energized by ____________ innovations.

(see the answer key)

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