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This test consists of 5 short answer questions, 10 short essay questions, and 1 (of 3) essay topics.
Short Answer Questions
1. What British anthropologist developed a ratio between the size of an animal's neocortex and the size of the animal's social group?
2. When was Divine Secrets of the Ya-Ya Sisterhood published?
3. What concept in cognitive psychology refers to the amount of space in the brain for certain kinds of information, according to the author in Chapter 5?
4. Some experts have suggested that poor modeling at home influences children to smoke. However, what children do not follow this pattern, according to the author in Chapter 7?
5. Divine Secrets of the Ya-Ya Sisterhood was adapted to film in what year?
Short Essay Questions
1. Who took over as director of the New York City Subway during the 1980s? What was first on his agenda?
2. What theory does Gladwell introduce to explain the change in New York City crime in Chapter 4?
3. What, according to the author, gives teens “psychological permission” to smoke?
4. According to the author, a teenager who begins smoking will not develop an addiction threshold for up to three years. Given this, how does Gladwell propose prevention of regular smokers?
5. How does the author describe the success of Minister John Wesley in Chapter 5?
6. How does the author describe the success of book clubs in Chapter 5?
7. How does the author describe the incident that made Bernie Goetz famous?
8. What example does the author give from The Psychology of Rumor in Chapter 6?
9. What have researchers discovered regarding news coverage on suicide?
10. Who did Airwalk employ as a connector, according to the author in Chapter 6? Why?
Essay Topics
Write an essay for ONE of the following topics:
Essay Topic 1
Define the broken windows theory and analyze it as it applies in your contemporary world. What are some examples in your day-to-day life that you can see this theory play out? How and when can the effects of the broken windows theory be seen?
Essay Topic 2
Discuss the role of mavens in epidemics, be them diseases or trends. How do mavens serve to keep the market honest? How do mavens relate to connectors and salesmen? Who does the author cite as a prototypical maven who is "almost pathologically helpful"? Why does he say this?
Essay Topic 3
Describe and analyze the success of Divine Secrets of the Ya-Ya Sisterhood and the author’s attribution of that success to the power of small groups. How do small groups serve to influence the larger population? How does Rebecca Wells’s novel lend itself to book clubs?
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This section contains 774 words (approx. 3 pages at 300 words per page) |
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