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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 2.

Multiple Choice Questions

1. In Gladwell’s rough quiz to test the number of people a person may know, people are given a random selection of last names from what?
(a) Crime listings.
(b) The obituaries.
(c) The phone book.
(d) Facebook.

2. What refers to a social psychological phenomenon where individuals do not offer any means of help in an emergency situation to the victim when other people are present?
(a) The escape effect.
(b) The silence effect.
(c) The bystander effect.
(d) The freedom effect.

3. What leading epidemiologist theorizes that the syphilis epidemic in Baltimore was caused by the diminishing of public housing?
(a) Darnell McGee.
(b) John Zenilman.
(c) John Potterat.
(d) John Bartlett.

4. What does the author consider to be the second of the three rules of epidemics?
(a) The Law of the Few.
(b) The Power of Context.
(c) The Law of the Many.
(d) The Stickiness Factor.

5. The expert salesman for Gladwell is what successful financial planner described in Chapter 2?
(a) Brian Mullen.
(b) Tom Gau.
(c) Mark Alpert.
(d) John Potterat.

Short Answer Questions

1. Gaeton Dugas claimed to have slept with over how many people?

2. Lois Weisberg was responsible for the establishment of what renowned program, which gathered youths to a vacant block downtown to make art?

3. What fashion designer was heard to be wearing Hush Puppies Shoes when they experienced a resurgence, according to the author in the Introduction?

4. Darnell McGee admitted sexual relations with how many people after he knew he carried HIV?

5. What designer called and wanted to use Hush Puppies Shoes in his spring collection during their resurgence, according to the author in the introduction?

(see the answer key)

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