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This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. How many farmers in Green County, Iowa were studied in the hybrid corn seed analysis discussed in Chapter 6?
(a) 310.
(b) 112.
(c) 259.
(d) 46.

2. What previous book had the author of Divine Secrets of the Ya-Ya Sisterhood published, according to the author in Chapter 5?
(a) Little Altars Everywhere.
(b) His Bright Light.
(c) The Long Road Home.
(d) The Ring.

3. What was Bernie Goetz dubbed by the New York press following the incident on the subway?
(a) “The Gun Shaker.”
(b) “The Gotham Avenger.”
(c) “The Subway Vigilante.”
(d) “The White Dragon.”

4. Chapter 7 begins with the story of a Micronesian boy named what who committed suicide after his father rebuked him for forgetting to bring home a knife for the family business?
(a) Arima.
(b) Anya.
(c) Nuna.
(d) Sima.

5. When the New York City Subway system came under new directorship at the height of crime problems, the second area of change was what?
(a) Drinking on subways.
(b) Graffiti.
(c) Fare beating.
(d) Random drug searches.

Short Answer Questions

1. Teenage girls in Los Angeles were noticed dressing like Mexican gangsters in what was referred to as what look?

2. Some experts have suggested that poor modeling at home influences children to smoke. However, what children do not follow this pattern, according to the author in Chapter 7?

3. Gladwell mentions two methods to reduce teen smoking in Chapter 7. The first is to prevent whom from smoking?

4. When a British anthropologist plugged in the size of a human's neocortex to the research ratio, the corresponding social group size calculated at what?

5. What serves as the greatest predictor for their smoking patterns, according to the author in Chapter 7?

Short Essay Questions

1. What key figures in trends does the author describe in Chapter 6?

2. How does the author describe the importance of groups in Chapter 5?

3. How does the author describe the incident that made Bernie Goetz famous?

4. How does the author describe the work of Robin Dunbar in Chapter 5?

5. Who did Airwalk employ as a connector, according to the author in Chapter 6? Why?

6. How does the author describe New York City crime when Bernie Goetz’s case took place?

7. What do innovators and early adapters represent to the author? What is the early majority?

8. What example does the author present from Micronesia in the beginning of Chapter 7?

9. What, according to the author, gives teens “psychological permission” to smoke?

10. How does the author describe the success of Minister John Wesley in Chapter 5?

(see the answer keys)

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