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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 6.

Multiple Choice Questions

1. On what date does the author describe a young boy overhearing news of the British invasion in Chapter 2?
(a) September 16, 1776.
(b) June 16, 1775.
(c) July 4, 1776.
(d) April 18, 1775.

2. In one study described in Chapter 4, a group of seminary students prepared to give a lecture on what parable?
(a) The parting of the Red Sea.
(b) Abraham and Peter.
(c) Cain and Abel.
(d) The good Samaritan.

3. In Chapter 2, Gladwell explains the Law of the Few, which he splits further into three classes of people. Which is the first of these?
(a) Salesmen.
(b) Connectors.
(c) Mavens.
(d) Mercenaries.

4. Lois Weisberg occupies how many different social circles, according to the author in Chapter 2?
(a) 10.
(b) 20.
(c) 12.
(d) 5.

5. How many young men closed in on Bernie Goetz in an attempt to mug him on the subway?
(a) 3.
(b) 2.
(c) 6.
(d) 4.

Short Answer Questions

1. Where was the Airwalk shoes company based?

2. What New York City Subway train was Bernie Goetz riding when he was mugged?

3. What does the author refer to as “a detailed, academic way of looking at how a contagious idea or product or innovation moves through a population”?

4. Philip Zimbardo ended his prison experiment after how many days?

5. What professor from the Johns Hopkins School of Public Health discusses the needle exchange program in Baltimore in Chapter 6?

(see the answer key)

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