View a FREE sample

This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 5.

Multiple Choice Questions

1. In what year was Kitty Genovese stabbed to death?
(a) 1964.
(b) 1985.
(c) 1979.
(d) 1945.

2. The author points out that the outbreak of syphilis in Baltimore slowed during what season?
(a) Summer.
(b) Winter.
(c) Autumn.
(d) Spring.

3. What concept in cognitive psychology refers to the amount of space in the brain for certain kinds of information, according to the author in Chapter 5?
(a) Carpal capacity.
(b) Psychometric capacity.
(c) Interactive capacity.
(d) Channel capacity.

4. What two executives from Hush Puppies Shoes met a New York photographer who told them about the shoes’ resurgence, according to the author in the introduction?
(a) John Bartlett and Isaac Mizrahi.
(b) Owen Baxter and Geoffrey Lewis.
(c) James Owen and William Ross.
(d) Michael Anderson and Jesse Skawinski.

5. In Chapter 2, Gladwell explains the Law of the Few, which he splits further into three classes of people. Which is the third of these?
(a) Connectors.
(b) Salesmen.
(c) Mavens.
(d) Mercenaries.

Short Answer Questions

1. What does the author consider to be the second of the three rules of epidemics?

2. Researchers claim that the larger and animal's neocortex is, the more capacity the animal has for what?

3. In Gladwell’s rough quiz to test the number of people a person may know, a typical score comes in around what number?

4. On what television station does Blue’s Clues air?

5. What researcher from Johns Hopkins University blames the syphilis epidemic in Baltimore on the breakdown of medical services in the city’s poorest neighborhoods, according to the author in Chapter 1?

(see the answer key)

This section contains 271 words (approx. 1 page at 300 words per page) View a FREE sample