2. What does the author consider to be the third of the three rules of epidemics?
(a) The Stickiness Factor.
(b) The Law of the Many.
(c) The Law of the Few.
(d) The Power of Context.

3. Paul Revere is someone the author considers to be what?
(a) A connector.
(b) A maven.
(c) A salesman.
(d) An antagonist.

4. Georgia Sadler desired to spread information about breast cancer and diabetes in what community?
(a) Jewish.
(b) Asian American.
(c) African-American.
(d) Hispanic.

5. In Chapter 2, Gladwell explains the Law of the Few, which he splits further into three classes of people. Which is the third of these?
(a) Salesmen.
(b) Connectors.
(c) Mercenaries.
(d) Mavens.

Short Answer Questions

1. When a British anthropologist plugged in the size of a human's neocortex to the research ratio, the corresponding social group size calculated at what?

2. Philip Zimbardo ended his prison experiment after how many days?

3. Darnell McGee is known to have infected over how many people with HIV?

4. Gaeton Dugas held what profession?

5. Researchers prior to Blue's Clues believed that children could not follow what?

(see the answer key)

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