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This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. Sesame Street premiered on what television station?
(a) CBS.
(b) NET.
(c) BBC.
(d) NPR.

2. In Chapter 2, Gladwell explains the Law of the Few, which he splits further into three classes of people. Which is the second of these?
(a) Connectors.
(b) Mercenaries.
(c) Salesmen.
(d) Mavens.

3. In Gladwell’s rough quiz to test the number of people a person may know, people are given a random selection of last names from what?
(a) The phone book.
(b) The obituaries.
(c) Crime listings.
(d) Facebook.

4. What was Paul Revere’s occupation?
(a) Deacon.
(b) Silversmith.
(c) Cobbler.
(d) Goldsmith.

5. Paul Revere is someone the author considers to be what?
(a) A connector.
(b) A maven.
(c) An antagonist.
(d) A salesman.

6. What two executives from Hush Puppies Shoes met a New York photographer who told them about the shoes’ resurgence, according to the author in the introduction?
(a) Michael Anderson and Jesse Skawinski.
(b) Owen Baxter and Geoffrey Lewis.
(c) John Bartlett and Isaac Mizrahi.
(d) James Owen and William Ross.

7. What does HIV stand for?
(a) Human inter-biotic virus.
(b) Heliocentric immunodeficiency virus.
(c) Human immunodeficiency virus.
(d) Hyper intensive virus.

8. Gaeton Dugas held what profession?
(a) Flight attendant.
(b) Schoolteacher.
(c) Swim instructor.
(d) Night club owner.

9. What is a trivia game that rests on the assumption that any individual involved in the Hollywood, California film industry can be linked through his or her film roles to actor Kevin Bacon?
(a) “Seven Degrees of Separation.”
(b) “Six Degrees of Separation.”
(c) “Six Degrees of Kevin Bacon.”
(d) “Ten Degrees of Kevin Bacon.”

10. Gaeton Dugas claimed to have slept with over how many people?
(a) 2,500.
(b) 154.
(c) 252.
(d) 1,200.

11. The author describes an advertising agent for Columbia Record Club who encouraged viewers to look for what in the magazine ads in Chapter 3?
(a) A phone number.
(b) A concert ticket.
(c) A c.d. sample.
(d) A treasure box.

12. The author states that the tipping point for Hush Puppies Shoes came between what years?
(a) 1958-1959.
(b) 1961-1962.
(c) 1987-1988.
(d) 1994-1995.

13. Kitty Genovese was stabbed to death in what neighborhood of Queens, New York?
(a) Kew Gardens.
(b) Greenpoint.
(c) Astoria.
(d) Rockaway Beach.

14. Who assembled the team that developed Blue's Clues?
(a) Ed Palmer.
(b) Barbara Flagg.
(c) Mark Alpert.
(d) Todd Kessler.

15. What refers to a social psychological phenomenon where individuals do not offer any means of help in an emergency situation to the victim when other people are present?
(a) The silence effect.
(b) The escape effect.
(c) The bystander effect.
(d) The freedom effect.

Short Answer Questions

1. A well-known saying states that twenty percent of the people do what percent of the work?

2. In Gladwell’s rough quiz to test the number of people a person may know, few people score over what number?

3. Who was convicted of the murder of Kitty Genovese?

4. Howard Levanthal’s research showed that when each type of pamphlet included what, each category saw an increase in attendance to the vaccine clinic?

5. When was Paul Revere born?

(see the answer keys)

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