View a FREE sample

This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. The author states that the tipping point for Hush Puppies Shoes came between what years?
(a) 1994-1995.
(b) 1961-1962.
(c) 1987-1988.
(d) 1958-1959.

2. What leading epidemiologist theorizes that the syphilis epidemic in Baltimore was caused by the diminishing of public housing?
(a) John Potterat.
(b) John Bartlett.
(c) John Zenilman.
(d) Darnell McGee.

3. Kitty Genovese was stabbed to death in what neighborhood of Queens, New York?
(a) Greenpoint.
(b) Astoria.
(c) Kew Gardens.
(d) Rockaway Beach.

4. When was Paul Revere born?
(a) 1719.
(b) 1756.
(c) 1689.
(d) 1734.

5. What researcher from Johns Hopkins University blames the syphilis epidemic in Baltimore on the breakdown of medical services in the city’s poorest neighborhoods, according to the author in Chapter 1?
(a) John Potterat.
(b) John Zenilman.
(c) John Bartlett.
(d) Darnell McGee.

Short Answer Questions

1. Lois Weisberg was responsible for the establishment of what renowned program, which gathered youths to a vacant block downtown to make art?

2. Not only do connectors know many people; they also operate in a variety of what, according to the author?

3. Roger Horchow scored well over what number on Gladwell's connector test in Chapter 2?

4. According to Gladwell, stickiness measures the degree to which a product or idea does what?

5. A well-known saying states that twenty percent of the people do what percent of the work?

Short Essay Questions

1. How does the author describe Tom Gau? What does Gau do?

2. Early in television's history, few people believed TV held any educational value. Who was the first to challenge this and why?

3. What example does Malcolm Gladwell use first in Chapter 1 to illustrate his ideas? What premise does he begin with?

4. What does the author state in reference to yawning in the Introduction?

5. Who helped to increase the “sticky factor” for Columbia Records? How?

6. How would you describe the voice and tone of the Introduction to the book?

7. How do connectors differ from normal people, according to the author?

8. What study did Howard Levanthal conduct? How are his pamphlets described?

9. How does the author describe Roger Horchow in the text?

10. How does Gladwell introduce the book? What three rules for the tipping point does the author give in the introduction?

(see the answer keys)

This section contains 729 words (approx. 3 pages at 300 words per page) View a FREE sample