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This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. What is the name of the editor of Divine Secrets of the Ya-Ya Sisterhood?
(a) Ed Palmer.
(b) Barbara Flagg.
(c) Diane Reverand.
(d) Darnell McGee.

2. The founder of Methodism died in what year?
(a) 1880.
(b) 1903.
(c) 1791.
(d) 1806.

3. Between 1966 and 1981, violent crime rates in NYC had gone from 325 violent crimes per 100,000 to approximately how many crimes per 100,000 people?
(a) 550.
(b) 2,600.
(c) 3,100.
(d) 1,100.

4. What concept in cognitive psychology refers to the amount of space in the brain for certain kinds of information, according to the author in Chapter 5?
(a) Channel capacity.
(b) Carpal capacity.
(c) Interactive capacity.
(d) Psychometric capacity.

5. When did Divine Secrets of the Ya-Ya Sisterhood first hit the New York Times bestseller lists?
(a) 1996.
(b) 1998.
(c) 2000.
(d) 2005.

6. On a personal level, a typical person claims about how many close relationships, according to the author in Chapter 5?
(a) 5.
(b) 3.
(c) 12.
(d) 16.

7. Divine Secrets of the Ya-Ya Sisterhood initially sold how many copies in hardcover?
(a) 25,000.
(b) 10,000.
(c) 50,000.
(d) 15,000.

8. Some experts have suggested that poor modeling at home influences children to smoke. However, what children do not follow this pattern, according to the author in Chapter 7?
(a) Adopted children.
(b) Male children.
(c) Abused children.
(d) Female children.

9. In concluding Chapter 4, Gladwell states that what affects a person's reactions to a given situation more than parental wishes or guidance?
(a) Personal integrity.
(b) Sense of logic.
(c) Peers.
(d) Religious beliefs.

10. In 1993, Airwalk was a $16 million company. In 1995 it had sales of how much?
(a) $150 million.
(b) $120 million.
(c) $200 million.
(d) $4 billion.

11. The young men who attempted to mug Bernie Goetz demanded how much money from him?
(a) $20.
(b) $5.
(c) $50.
(d) $100.

12. Mark Alpert is a professor at what university?
(a) The University of Alabama.
(b) Harvard University.
(c) Yale University.
(d) The University of Texas.

13. What occurs when new cases of a certain disease, in a given human population and during a given period, substantially exceed what is expected based on recent experience?
(a) Rupture.
(b) Transmutation.
(c) Epidemic.
(d) Cataclysm.

14. Throughout history, armies organized in groups of less than what number, according to the author in Chapter 5?
(a) 200
(b) 1,600.
(c) 2,000.
(d) 100.

15. When did Philip Zimbardo conduct his prison study?
(a) 1971.
(b) 1976.
(c) 1990.
(d) 1989.

Short Answer Questions

1. When a British anthropologist plugged in the size of a human's neocortex to the research ratio, the corresponding social group size calculated at what?

2. What is sometimes defined as drinking alcohol solely for the purpose of intoxication?

3. What is the name of Methodism’s founder?

4. Gladwell claims that nicotine acts as what in Chapter 7?

5. Who is the creative director of the Lambesis Agency?

(see the answer keys)

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