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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 2.

Multiple Choice Questions

1. On what date does the author describe a young boy overhearing news of the British invasion in Chapter 2?
(a) September 16, 1776.
(b) April 18, 1775.
(c) June 16, 1775.
(d) July 4, 1776.

2. Lois Weisberg occupies how many different social circles, according to the author in Chapter 2?
(a) 10.
(b) 20.
(c) 5.
(d) 12.

3. Paul Revere is someone the author considers to be what?
(a) A connector.
(b) A maven.
(c) An antagonist.
(d) A salesman.

4. Who was convicted of the murder of Kitty Genovese?
(a) Winston Moseley.
(b) William Dupre.
(c) James Moorland.
(d) Ted Bundy.

5. What does the author consider to be the first of the three rules of epidemics?
(a) The Law of the Few.
(b) The Law of the Many.
(c) The Power of Context.
(d) The Stickiness Factor.

Short Answer Questions

1. What does the author consider to be the second of the three rules of epidemics?

2. The author points out that the outbreak of syphilis in Baltimore slowed during what season?

3. What psychologist developed what he called the Affective Test to measure charisma?

4. Where is Lois Weisberg from?

5. Who does the author cite as a prototypical maven who is "almost pathologically helpful"?

(see the answer key)

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