The Tipping Point Test | Final Test - Easy

Malcolm Gladwell
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This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. Philip Zimbardo is president of what project at the university where he works?
(a) The Heroic Imagination Project.
(b) The Jung Project.
(c) The Feinberg Project.
(d) The Creative Culture Project.

2. According to the author in Chapter 5, Divine Secrets of the Ya-Ya Sisterhood was from the beginning what publishers refer to as what?
(a) A “book-group book.”
(b) A “magazine book.”
(c) A “summer beach read.”
(d) An “ambivalent book.”

3. Bernie Goetz’s parents were immigrants from where?
(a) France.
(b) Italy.
(c) Switzerland.
(d) Germany.

4. One of the reasons Gladwell attributes to the success of Divine Secrets of the Ya-Ya Sisterhood is that the author is also what?
(a) An actress.
(b) A schoolteacher.
(c) An investment banker.
(d) A basketball coach.

5. What refers to the act, state or habit of being predominantly concerned with and obtaining gratification from what is outside the self?
(a) Narcissism.
(b) Extroversion.
(c) Introversion.
(d) Cataclysm.

6. According to the author in Chapter 5, the Methodist movement became epidemic in England and North America in the late eighteenth and early nineteenth centuries, tipping from 20,000 to how many followers in the U.S. in the 1780s?
(a) 90,000.
(b) 50,000.
(c) 150,000.
(d) 62,000.

7. What refers to the displeasing feeling of fear and concern?
(a) Rage.
(b) Schizophrenia.
(c) Depression.
(d) Anxiety.

8. In concluding Chapter 4, Gladwell states that what affects a person's reactions to a given situation more than parental wishes or guidance?
(a) Sense of logic.
(b) Personal integrity.
(c) Religious beliefs.
(d) Peers.

9. Gladwell mentions two methods to reduce teen smoking in Chapter 7. The first is to prevent whom from smoking?
(a) The introverts.
(b) The laggards.
(c) The parents.
(d) The extroverts.

10. Mark Alpert is a professor at what university?
(a) The University of Texas.
(b) Yale University.
(c) The University of Alabama.
(d) Harvard University.

11. According to the author in Chapter 6, the Airwalk company developed a cult following and built up a business earning how much yearly after only a few years?
(a) $50 million.
(b) $13 million.
(c) $10 million.
(d) $2 billion.

12. What sociologist at the University of California at San Diego leads the research on the causes of suicide?
(a) Chad Farmer.
(b) Brian Mullen.
(c) David Philips.
(d) Barbara Flagg.

13. What is sometimes defined as drinking alcohol solely for the purpose of intoxication?
(a) Inadequate drinking.
(b) Binge drinking.
(c) Social drinking.
(d) Tolerance.

14. Who was the former head of market research at Lambesis and a key figure in their success?
(a) DeeDee Gordon.
(b) Todd Kessler.
(c) Barbara Flagg.
(d) Brian Mullen.

15. Philip Zimbardo ended his prison experiment after how many days?
(a) 8.
(b) 14.
(c) 6.
(d) 4.

Short Answer Questions

1. The failure of many anti-smoking campaigns has been the focus on what, according to the author?

2. Chapter 7 begins with the story of a Micronesian boy named what who committed suicide after his father rebuked him for forgetting to bring home a knife for the family business?

3. What is the name of the editor of Divine Secrets of the Ya-Ya Sisterhood?

4. Who became director the of the New York City Subway system at the height of the crime problems, according to the author in Chapter 4?

5. Some experts have suggested that poor modeling at home influences children to smoke. However, what children do not follow this pattern, according to the author in Chapter 7?

(see the answer keys)

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