1. When Gross approaches Google to sell his plan, what happens?
(a) Page and Brin both reject it.
(b) Page wants to use it, but Brin rejects it.
(c) Brin wants to use it, but Page rejects it.
(d) Page and Brin cannot afford to pay Gross what he is asking for it.

2. Why does Google stop doing traditional brand marketing?
(a) It isn't effective since most people didn't know who Google was yet.
(b) Larry Page and Sergey Brin are not skilled at brand marketing and do not know how to do it effectively.
(c) There is another company called Google that people are confusing it with.
(d) The marketing costs are taking up 50 percent of its revenue.

3. Why was AltaVista.com groundbreaking?
(a) It listed a description of each website next to the title.
(b) It contained an index of all web pages at the time.
(c) It used an advanced computer system to analyze keywords on a daily basis.
(d) It was the first search engine to remember specific data of Internet users.

4. What is one option of how the Internet could interact with DVR (Digital Video Recording) viewers?
(a) By sending personalized ads to the viewers based on their online preferences.
(b) By making it possible to view the Internet on a television set through the use of DVR technology.
(c) By enabling a search engine for all recorded television shows.
(d) By using the Internet to automatically edit out commercials or other content from television shows recorded on a DVR.

5. Where is the location of the first main office for Google?
(a) Page's basement.
(b) Brin's dormitory room.
(c) Page and Brin's apartment.
(d) The Stanford University Library.