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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 4, Google Is Born.

Multiple Choice Questions

1. Why does Page need Brin to build Google?
(a) The site was based on a graph that required Brin's mathematical skills to make a reality.
(b) Brin worked for a company that designed websites.
(c) Page did not have a background in computers.
(d) Brin had the financial capability to provide the necessary funding for the project.

2. Sixty-five percent of all Internet searches are estimated for what purpose?
(a) Entertainment.
(b) To get information.
(c) Commercial use.
(d) Education.

3. What is the core technology that supplied an algorithm for the order of websites?
(a) PageRank.
(b) PageListing.
(c) PageVolume.
(d) PageSort.

4. In 1993, what university created Veronica, the second search engine?
(a) The University of Nevada.
(b) Harvard University.
(c) The University of Oklahoma.
(d) Yale University.

5. Where is the location of the first main office for Google?
(a) Page and Brin's apartment.
(b) Page's basement.
(c) The Stanford University Library.
(d) Brin's dormitory room.

Short Answer Questions

1. What is the most troubling aspect of information being collected on the Internet?

2. What is especially fascinating about the story of how Larry Page and Sergey Brin worked together to create Google?

3. How much time passes for Google to go from next to nothing to earning over $4 billion in revenue?

4. In his original vision for a Database of Intentions, what does Battelle see the database being built with?

5. Which one of the following does not represent one of the pieces of information that the database should be analyzing to sell to clients?

(see the answer key)

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