1. What is it about the computers on Star Trek that Battelle would like to see become a reality?
(a) Their elevated intelligence and ability to think and act on their own.
(b) The ability to control and coordinate transportation.
(c) The interaction between people and computers.
(d) Their compassion for the human race.

2. From which fields of doctoral candidates does Battelle think will use the database as a research tool?
(a) Mathematics, history, and archeology.
(b) English, journalism, mathematics, and history.
(c) Cultural anthropology, psychology, history, and sociology.
(d) Arts and science, psychology, and pathology.

3. What is the most troubling aspect of information being collected on the Internet?
(a) The data can be reproduced and sold to the highest bidder.
(b) It has not been determined who owns the data.
(c) There are few laws detailing what search engines can or cannot do with the information they collect.
(d) Internet users are unaware that their personal information is being transmitted.

4. The "trail of clicks" that Battelle refers to is recorded for what kind of analysis?
(a) Statistical analysis.
(b) Future or nearly real-time analysis.
(c) Profitability analysis.
(d) Weekly analysis.

5. What is Battelle's central focus in Chapter 2?
(a) To describe the process a search engine goes through to track Internet users.
(b) To explain the history of the Internet and why searches account for the largest percentage of Internet use.
(c) To explain how search engines work, when and why they are used, and how many people use them.
(d) To detail the beginning of search engines.