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This test consists of 5 short answer questions, 10 short essay questions, and 1 (of 3) essay topics.

Short Answer Questions

1. How does Jack plan to select a successor that the board will unite behind?

2. Which country's air force benefits from laundered GE money?

3. How does investment banker Joseph Jett rip off the company?

4. What most improves Jack's golf game?

5. What acquisition will delay Jack's retirement?

Short Essay Questions

1. Discuss how GE enters the medical ultrasound field in 2000.

2. What is GE's first attempt at globalization in India and what is the outcome?

3. Why does GE pass up opportunities to acquire high-tech companies in the late 1990s?

4. What does Jack tell General Electric employees in his final farewell address to them?

5. How and why does e-business affect GE's customer service.

6. Briefly discuss how GE redefines its airplane services in 1995.

7. Briefly tell how employee surveys change GE in the mid 1990s and what results from the surveys.

8. Briefly discuss how globalization affects GE's development and American facilities.

9. What are Jack's predictions about business with China?

10. How does e-business change the role of a GE salesperson?

Essay Topics

Write an essay for ONE of the following topics:

Essay Topic 1

What is the importance of e-business in the book? Be sure to define e-business.

Essay Topic 2

Irony is the contrast between what is expected and what actually happens. There are three types of irony: verbal, situational, and dramatic. Identify and discuss two different examples of irony in the book. Which type of irony are they? What is expected and what actually occurs in your examples?

Essay Topic 3

Discuss the use of propaganda in nonfiction. Discuss any possible propaganda in this book.

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