View a FREE sample

This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. What does QMI stand for?
(a) Quick Market Insulators.
(b) Quick Market Interference.
(c) Quick Market Intelligence.
(d) Quick Meaningful Intercommunication.

2. During his high school years, who teaches Jack the value of competition?
(a) His coach.
(b) His mother.
(c) His father.
(d) His minister.

3. How does Jack resolve the complaint of the employees who have trained at the GE learning center?
(a) By building another gym for employees to work out their aggressions.
(b) By closing the facility.
(c) Be developing the Work-Out program.
(d) By sending training manuals to all employees.

4. How long were Jack and his first wife married?
(a) 7 years.
(b) 28 years.
(c) 46 years.
(d) 17 years.

5. What was the accepted business philosophy of the 1980s?
(a) If a business is profitable, don't get out or change it.
(b) If a business is profitable, save money by laying off a few people.
(c) If a business is profitable, sell while the stock shares are high.
(d) If a business is profitable, constantly find ways to make it more profitable.

Short Answer Questions

1. Jack says it is important for managers to know when...

2. Why does Jack get frustrated with the plastics inventors?

3. Where does Jack move to when he's promoted as one of five sector executives?

4. How does Jack lose his college scholarship funded by the country club?

5. What brings about a business-altering deal for GE in the mid 1980s?

Short Essay Questions

1. When faced with the real world of bad business, what is Jack's plan of attack?

2. How does Jack's mother teach him the value of competition?

3. What frustrates Jack about the scientists he deals with when he first goes to work for GE?

4. Why is Jack disgruntled with his first $1,000 raise at GE?

5. What two concerns do GE board members have in appointing Jack to be CEO of the company?

6. What does Jack learn about "academic pedigrees"?

7. What basic ideas does Jack say he hopes his book will communicate?

8. How does Jack get promoted to general manager of GE's newest plastics facility?

9. What is Jack's unique approach to marketing industrial plastics in the 1970s?

10. How does the nuclear incident at Three Mile Island affect GE's business?

(see the answer keys)

This section contains 825 words (approx. 3 pages at 300 words per page) View a FREE sample