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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 6, Swimming in a Bigger Pond.

Multiple Choice Questions

1. Where does Jack choose to advertise his plant's new plastics?
(a) Radio, magazines, and newspapers.
(b) Radio, TV, and park benches.
(c) Internet, TV, and billboards.
(d) Radio, TV, and billboards.

2. Who does Jack succeed as CEO of General Electric?
(a) Roy Johnson.
(b) Reg Jones.
(c) Harry Drickman.
(d) Jeff Immelt.

3. Who says, "When people make mistakes, the last thing they need is discipline"?
(a) Jack.
(b) Reed.
(c) Gutoff.
(d) Coplan.

4. Which two new-hires become important advisers to Jack for the remainder of his career with the company?
(a) Bud and Lou.
(b) Dennis and Bob.
(c) Bill and Ted.
(d) Art and Paul.

5. What service began in 1993 to help dealers sell their appliances?
(a) Store credit.
(b) Visa.
(c) In-house financing.
(d) GE Credit Corp.

Short Answer Questions

1. What is the response of Jack's boss when Jack complains about his first pay raise?

2. How do GE employees take Jack's view on the work environment?

3. How does Jack say strong teams are built?

4. Who blows up one of GE's factories?

5. How long does it take Jack and his team to find a solution to their new plastics product?

(see the answer key)

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