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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 18, When to Fight, When to Fold.

Multiple Choice Questions

1. In which two areas of CEO duties does Jack quickly see he lacks skills?
(a) Dealing with the government and media.
(b) Dealing with employees and insurance companies.
(c) Dealing with human resources and internship programs.
(d) Dealing with sales reps and accounts payable.

2. What is Jack's title at the new GE plastics plant?
(a) President and CEO.
(b) Human Resources Director.
(c) Publicity Director.
(d) General Manager.

3. What inspires Jack to pursue his Ph.D.?
(a) He gets full tuition paid by the ROTC.
(b) His wife.
(c) Not being able to find a job due to economic recession.
(d) His wife's father wants his son-in-law to be a "doctor" of some sort.

4. What is Gary Wendt's nickname?
(a) The Kasbah of Cash.
(b) The God of Google.
(c) The Prince of Growth.
(d) The Priest of Growth.

5. Which electrical insulator is deemed a hazardous material by the EPA?
(a) BCBs.
(b) BBCs.
(c) PCPs.
(d) PYTs.

Short Answer Questions

1. What kind of environment does Jack say is best for making necessary changes and modernizing the company?

2. Who replaces Jack as CEO of General Electric?

3. What company does Jack try to buy to increase GE's exposure?

4. Who does Jack succeed as CEO of General Electric?

5. Where does Jack choose to advertise his plant's new plastics?

(see the answer key)

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