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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 18, When to Fight, When to Fold.

Multiple Choice Questions

1. What is unique about the GE learning/training facility's curriculum?
(a) It is derived by Jack himself.
(b) It is studied online.
(c) It uses real GE issues instead of case studies from other companies.
(d) It is set by the Department of Education.

2. What is the response of Jack's boss when Jack complains about his first pay raise?
(a) He is not sympathetic.
(b) He agrees and gives Jack more money.
(c) He agrees and gives Jack a title, but not more money.
(d) He gets furious and fires him.

3. Who blows up one of GE's factories?
(a) Jack.
(b) Drickerson.
(c) Coplan.
(d) Gutoff.

4. Which phrase sums up GE's core values and expectations during Jack's reign as CEO?
(a) What goes up, must come down.
(b) Every cloud has a silver lining.
(c) Looking for the pot of gold at the end of the rainbow.
(d) Finding a better way every day.

5. How do GE employees take Jack's view on the work environment?
(a) They dread it.
(b) They all quit.
(c) It is uncomfortable.
(d) They appreciate it.

Short Answer Questions

1. Which GE business sold was the largest aerospace deal in history when it occurred in 1988?

2. What is Jack's business philosophy of the 1980s?

3. What was the single biggest obstacle facing the television station now owned by GE?

4. Which facility does Jack want to transform into a world-class center where ideas are spread in an open environment?

5. When melding manufacturing with financial ingenuity, what kinds of employees make the difference?

(see the answer key)

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