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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 23, "Go Home, Mr. Welch".

Multiple Choice Questions

1. Which two new-hires become important advisers to Jack for the remainder of his career with the company?
(a) Bill and Ted.
(b) Bud and Lou.
(c) Dennis and Bob.
(d) Art and Paul.

2. What is Jack's vision for GE?
(a) Spontaneity and creativity.
(b) More medical plastics to save lives.
(c) Money and more money.
(d) Success without failure.

3. In Chapter 13, when does GE deadline its goal to become a $100 billion company with $10 billion in profits?
(a) By 2000.
(b) By 2025.
(c) By 1990.
(d) By 1999.

4. What was the single biggest obstacle facing the television station now owned by GE?
(a) The spread of HDTV.
(b) The spread of reality show popularity.
(c) The spread of cable TV.
(d) The spread of satellite TV.

5. Which organization started out as a group of elitists but opened its membership and transformed into a group of volunteers?
(a) Boy Scouts of America.
(b) Elfun.
(c) United Way.
(d) Unicef.

Short Answer Questions

1. According to Jack, what is growing services all about?

2. How does the plastics industry fare in the 1970s?

3. What price does GE pay to purchase RCA?

4. What is GE's TV manufacturing business traded for?

5. Which GE teams get projects improving every day performance in their current positions?

(see the answer key)

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