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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 9, The Neutron Years.

Multiple Choice Questions

1. What is Jack's business philosophy of the 1980s?
(a) Use the media to make your company look like it's doing better than it really is.
(b) When a business is showing a loss, fix it on the surface and sell quickly.
(c) For a business to be sustainable, it must have a long-range competitive solution.
(d) For a business to be profitable, it must have a margin of 90 percent or greater.

2. Whose business management concepts does Jack use to support his ideas of good and bad business?
(a) Peter Drucker.
(b) Bill Druckerman.
(c) Roy Johnson.
(d) Reg Jones.

3. Who instills management beliefs in Jack that include both competing and facing reality?
(a) His coach.
(b) His father.
(c) His grandfather.
(d) His mother.

4. What does Jack cut with the help of his CFO?
(a) Bureaucracy and non-essential internal data.
(b) Lots of factory jobs.
(c) Extra money spent for family insurance benefits.
(d) Lots of health care expenses.

5. How long does it take Jack and his team to find a solution to their new plastics product?
(a) Six months.
(b) Six days.
(c) Six long years.
(d) Sixteen months.

Short Answer Questions

1. What does Jack learn he must do in order to succeed at GE?

2. What do young Jack and his friends do to earn a little spare change?

3. How old is Jack when he is promoted to a vice president for GE?

4. Why does Jack choose to build fitness centers in some facilities?

5. What kind of environment does Jack say is best for making necessary changes and modernizing the company?

(see the answer key)

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