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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 20, Growing Services.

Multiple Choice Questions

1. Where are the two shops acquired by GE that reduce the company's cost of servicing engines?
(a) New England and Greenwich.
(b) Wales and Brazil.
(c) England and India.
(d) Japan and India.

2. Which company originally started the concept of QMI?
(a) Wal-Mart.
(b) Chrysler.
(c) General Electric.
(d) Ford.

3. Which aspect of GE's business is the first to introduce long-term service contracts for the company?
(a) Appliances.
(b) Lighting.
(c) Credit and financial.
(d) Medical systems.

4. What does QMI stand for?
(a) Quick Market Intelligence.
(b) Quick Meaningful Intercommunication.
(c) Quick Market Insulators.
(d) Quick Market Interference.

5. What company does Jack try to buy to increase GE's exposure?
(a) Fox News Network.
(b) Sun Records.
(c) NPR Radio.
(d) Cox Communications.

Short Answer Questions

1. What plays an important role in growing GE's services?

2. Which two new-hires become important advisers to Jack for the remainder of his career with the company?

3. In Chapter 13, when does GE deadline its goal to become a $100 billion company with $10 billion in profits?

4. Who throws a huge party for Jack to introduce him to important people?

5. Who submits his resignation immediately after the announcement that Jack has been named CEO?

(see the answer key)

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