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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 20, Growing Services.

Multiple Choice Questions

1. What company does Jack try to buy to increase GE's exposure?
(a) Cox Communications.
(b) NPR Radio.
(c) Fox News Network.
(d) Sun Records.

2. Who submits his resignation immediately after the announcement that Jack has been named CEO?
(a) Paolo Fresco.
(b) Roy Johnson.
(c) Reg Jones.
(d) Bill Druckerman.

3. Which company originally started the concept of QMI?
(a) Chrysler.
(b) Ford.
(c) Wal-Mart.
(d) General Electric.

4. Which aspect of GE's business is the first to introduce long-term service contracts for the company?
(a) Lighting.
(b) Medical systems.
(c) Credit and financial.
(d) Appliances.

5. Which two new-hires become important advisers to Jack for the remainder of his career with the company?
(a) Bud and Lou.
(b) Bill and Ted.
(c) Art and Paul.
(d) Dennis and Bob.

Short Answer Questions

1. What does QMI stand for?

2. In Chapter 13, when does GE deadline its goal to become a $100 billion company with $10 billion in profits?

3. Where does Jack move to when he's promoted as one of five sector executives?

4. Who throws a huge party for Jack to introduce him to important people?

5. What service began in 1993 to help dealers sell their appliances?

(see the answer key)

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