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This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. How long does it take GE to build the number 1 ultrasound imaging technology?
(a) Four years.
(b) Ten years.
(c) Three years.
(d) Five years.

2. In the Epilogue, what does Jack once again stress as important to growing a business?
(a) Globalization.
(b) Reducing waste.
(c) Customer service.
(d) Increasing pay.

3. When Jack reflects on things that worked for him as CEO, what tops his list?
(a) Integrity.
(b) Reducing costs.
(c) Golf as a stress reliever.
(d) Employee raises.

4. What is the term Jack coins for the process of people sitting down together spontaneously to hash out a complex issue?
(a) Brain-raining.
(b) Wallowing.
(c) Wading.
(d) Brainstorming.

5. As he leaves his position as GE's CEO, what type of workplace is Jack certain he built for the company?
(a) A hierarchy.
(b) A meritocracy.
(c) A monarchy.
(d) A bureaucracy.

Short Answer Questions

1. How many candidates does Jack start with in 1994 as he seeks his successor?

2. On which network does Jack host his own show?

3. What plays an important role in growing GE's services?

4. What is GE's only truly global business in the 1980s?

5. How does Department of Justice investigation against GE end?

Short Essay Questions

1. What is GE's first attempt at globalization in India and what is the outcome?

2. What does Jack tell General Electric employees in his final farewell address to them?

3. Discuss GE's charge of PCB contamination and its result.

4. Briefly, why is Honeywell a good business for GE to buy?

5. When does Jack begin the search for his successor, and how does he want to change the process of finding the company's next CEO?

6. Briefly explain why the Honeywell deal falls through and which organization is responsible.

7. How do technology and information systems change GE's service business fundamentals?

8. Briefly discuss how globalization affects GE's development and American facilities.

9. How does GE get a head start on foreign investing in Japan and what Japanese investments made GE Capital a major player in the world of finance?

10. How does Jack learn to play golf and why is the sport important to him?

(see the answer keys)

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