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This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. Who initially questions GE's quality of products and services?
(a) A governmental investigation.
(b) Human resources.
(c) Employees.
(d) Jack.

2. What does Jack say that honesty and single agendas build?
(a) Better relationships.
(b) A boring work environment.
(c) Mutiny.
(d) Trouble to the bank account.

3. How many candidates does Jack start with in 1994 as he seeks his successor?
(a) 19.
(b) 23.
(c) 25.
(d) 8.

4. Which meeting is Jack's final farewell to the company?
(a) A Chamber of Commerce banquet..
(b) The semi-annual training session.
(c) The annual GE 550 top leaders meeting.
(d) The annual training session.

5. What was the single biggest obstacle facing the television station now owned by GE?
(a) The spread of satellite TV.
(b) The spread of reality show popularity.
(c) The spread of cable TV.
(d) The spread of HDTV.

Short Answer Questions

1. To whom does GE sell its investment banking firm?

2. What does Jack learn when he makes a trip to the company's facilities in Japan?

3. To what does Jack compare his first 10 years as CEO?

4. How does Jack plan to select a successor that the board will unite behind?

5. Which three TV shows turn around the entertainment sector of the GE-owned company?

Short Essay Questions

1. What are Jack's predictions about business with China?

2. How and why does e-business affect GE's customer service.

3. Who is Jack's successor and where is he introduced?

4. Discuss the importance of "Black Belts" and "Green Belts" in the GE corporate climate.

5. What entertainment dilemmas face GE through NBC in the 1990s?

6. How do the services offered by GE Capital change from the 1970s to the 1990s?

7. How do technology and information systems change GE's service business fundamentals?

8. Discuss GE's charge of PCB contamination and its result.

9. Briefly explain how Jack decides to compete with the Japanese.

10. What is GE's first attempt at globalization in India and what is the outcome?

(see the answer keys)

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