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This quiz consists of 5 multiple choice and 5 short answer questions through Popular Spaces: Interpreting the Built Environment.

Multiple Choice Questions

1. What does Vivian C. Sobchack claim in her essay "The Postmorbid Condition?"
(a) Rather than aestheticizing violence, current films do not care about it.
(b) Rather than aestheticizing violence, current films send a moral message with it..
(c) Rather than sending a moral message on violence, current films ignore the impact.
(d) Rather than aestheticizing violence, current films focus on it.

2. What is Michael Parenti's argument in "Class and Virtue?"
(a) Hollywood opposes class privilege but does not represent virtue.
(b) Hollywood represents the American ideals of virtue and classless society.
(c) Hollywood opposes class privilege and tends to represent the middle class.
(d) Hollywood supports class privilege and tends to represent the elite.

3. How does semiotic interpretation of an advertisement help the customers?
(a) It helps them to find out which product is most useful.
(b) It helps them to find out if the product is worth buying.
(c) It helps them to find out the values that the advertisers are targeting.
(d) It helps them to find out which product is most popular.

4. What does the essay, "More Factor" examine?
(a) The issue of corporate greed.
(b) The issue of the wealth gap in America.
(c) The issue of craving for more in America.
(d) The issue of obesity among Americans.

5. What does Nina Leen's selection, "Just What Do You Do All Day?" showcase?
(a) What a housewife does around the house.
(b) What a model does on a week day.
(c) What a student does on a school day.
(d) What a teenager does on a weekend.

Short Answer Questions

1. Fill-in the blank. According to Camilo Jose Vergara in "The Ghetto Cityscape," green ghettos are ___________.

2. Fill-in the blank. People buy products based on a system called ____________.

3. What does Amanda Fazzone claim in her essay "Boob Tube?"

4. Fill-in the blank. Visual cues in a shop are meant for the following shopper: __________.

5. Which of the following products is cited by the authors as a cultural icon?

(see the answer key)

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