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This quiz consists of 5 multiple choice and 5 short answer questions through Popular Spaces: Interpreting the Built Environment.

Multiple Choice Questions

1. Fill-in the blank. Icons are something that appear in ___________.
(a) TV and videos.
(b) Books.
(c) Magazines.
(d) Newspapers.

2. What does Amanda Fazzone claim in her essay "Boob Tube?"
(a) Female TV actors and participants are rated for their sex appeal as well as their intelligence.
(b) TV shows focus too much on women's breasts and not on their talent.
(c) TV shows focus on women's glamour and not their sense of style.
(d) Female TV actors and participants are rated for their sex appeal and not for their brains.

3. Which of the following products is cited by the authors as a cultural icon?
(a) Apple iPod.
(b) Nike shoes.
(c) Hello Kitty brand items.
(d) The Energizer bunny .

4. Who is the author of the essay, "Signs of Shopping?"
(a) Anne Norton.
(b) Laurence Shames.
(c) Jack Solomon.
(d) Thomas Friedman.

5. What does the phrase "Commodification of desire" refer to?
(a) Connecting the product with a desire to be rich.
(b) Connecting the product with fulfilling the American dream.
(c) Connecting the product with a desire to fit in.
(d) Connecting the product with an unrelated desire

Short Answer Questions

1. What is the main purpose of advertisers?

2. When did the daytime talk shows become popular?

3. Fill-in the blank. The issue of "More Factor" dates back to the ___________.

4. What are the products that may be promoted by advertisements employing the phenomenon, Democracy of Afflictions?

5. Who is an outlaw hero, according to Robert Ray, the writer of "The Thematic Paradigm?"

(see the answer key)

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