|
| Name: _________________________ | Period: ___________________ |
This quiz consists of 5 multiple choice and 5 short answer questions through Part 3, Don't Let the Entrepreneur Get in the Way of the Enterprising Spirit and Seek to Renew Yourself Even When You're Hitting Home Runs.
Multiple Choice Questions
1. What does Dave Olsen contribute to Howard's vision for Il Giornale?
(a) Operations.
(b) Marketing.
(c) Advertising.
(d) Financing.
2. How long do Howard and Jerry Baldwin negotiate before Howard is hired at Starbucks?
(a) One year.
(b) One month.
(c) Two years.
(d) Two months.
3. Which company did Jeff Brotman found before helping Howard with Starbucks?
(a) Kohl's.
(b) Best Buy.
(c) K-Mart.
(d) Costco.
4. Which one of the following is not a Starbucks product developed from Don's coffee extract base?
(a) Bottled beverages.
(b) Beer.
(c) Instant coffee mix.
(d) Ice cream.
5. How much money does Jerry Baldwin invest in Howard's coffee houses?
(a) $150,000.
(b) $200,000.
(c) $100,000.
(d) $250,000.
Short Answer Questions
1. What does Howard promise in order to earn the Starbucks employees' trust?
2. How does Howard describe the service in Starbucks stores when he first begins working there?
3. What town opens Starbucks' first East Coast store?
4. At Starbucks, what kind of product does Howard strive to deliver?
5. What is the prognosis of Howard's father's condition after Howard moves to Seattle?
|
This section contains 225 words (approx. 1 page at 300 words per page) |
|



