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This quiz consists of 5 multiple choice and 5 short answer questions through Part 2, Act Your Dreams with Open Eyes and If It Captures Your Imagination, It Will Captivate Others.

Multiple Choice Questions

1. How much does Ron Margolis invest in Il Giornale?
(a) $250,000.
(b) $100,000.
(c) $200,000.
(d) $150,000.

2. What type of business does Sheri give up before moving to the Northwest?
(a) Interior design.
(b) Advertising.
(c) Fashion design.
(d) Photography.

3. Which sports team does Howard's father take the family to see?
(a) The Giants.
(b) The Mets.
(c) The Yankees.
(d) The Jets.

4. How many large companies had Howard managed before acquiring Starbucks?
(a) None.
(b) Three.
(c) One.
(d) Two.

5. By incorporating some aspects of the Il Giornale logo, what color is the new Starbucks logo?
(a) Brown.
(b) Blue.
(c) Green.
(d) Red.

Short Answer Questions

1. What allows Starbucks to expand their reach and open stores at even greater distances from Seattle?

2. What does Dave Olsen contribute to Howard's vision for Il Giornale?

3. What position is Howard promoted to at Hammarplast?

4. How is Howard's salary affected by his new job with Starbucks?

5. What is the initial reaction to Starbucks in Chicago?

(see the answer key)

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