View a FREE sample

This quiz consists of 5 multiple choice and 5 short answer questions through Part 1, Naysayers Never Built a Great Enterprise and The Imprinting of the Company's Values.

Multiple Choice Questions

1. How much money does Howard need to raise in order to purchase Starbucks?
(a) Two million dollars.
(b) Three million dollars.
(c) Four million dollars.
(d) Five million dollars.

2. How long has Howard been working at Starbucks when he takes his first trip to Italy?
(a) One year.
(b) Two months.
(c) Two years.
(d) One month.

3. How does Howard describe the service in Starbucks stores when he first begins working there?
(a) Rude.
(b) Friendly.
(c) Emphatic.
(d) Arrogant.

4. How long does Howard stay in Europe for his training with Hammarplast?
(a) Six years.
(b) Three months.
(c) Three years.
(d) Six months.

5. What holiday weekend was it when Howard meets Sheri, the woman who eventually becomes his wife?
(a) Memorial Day.
(b) Labor Day.
(c) The Fourth of July.
(d) Easter.

Short Answer Questions

1. How much money does a group of Seattle businessmen invest in Il Giornale that causes Howard to go forward with his expansion plans?

2. What other coffee company does Jerry Baldwin purchase?

3. How long was the original Starbucks in business before Howard hears about the company?

4. What part of New York did Howard grow up in during the 1960s?

5. What country is Perstorp, the parent company of Hammarplast, based in?

(see the answer key)

This section contains 213 words (approx. 1 page at 300 words per page) View a FREE sample