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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 2, The Salesman.

Multiple Choice Questions

1. What social group did the McDonald brothers become a part of because of their drive-in?
(a) The San Bernadino social elite.
(b) Janitors.
(c) The celebrity elite.
(d) Millionaires.

2. Where does the restaurant's name McDonald's come from?
(a) Mac McDonald.
(b) Dick McDonald.
(c) Kroc.
(d) Richard McDonald.

3. In 1995, according to McDonald's: Behind the Arches, how many restaurants did McDonald's have?
(a) 16,000.
(b) 17,000.
(c) 14,000.
(d) 15,00.

4. How old was Kroc when McDonald's was incorporated?
(a) 50.
(b) 53.
(c) 52.
(d) 51.

5. Who discovered fast food?
(a) Kroc.
(b) Schindler.
(c) Martino.
(d) McDonald brothers.

Short Answer Questions

1. How many parts of the process are there to uphold the common standard qualities for McDonald's?

2. In 1995, how many hamburgers had McDonald's sold, according to McDonald's: Behind the Arches?

3. What type of structure does McDonald's have?

4. In 1995, how many people did McDonald's employ in America, according to McDonald's: Behind the Arches?

5. What was the financial state of the McDonald brothers in the 1930s?

(see the answer key)

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