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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 8, The Buyout.

Multiple Choice Questions

1. Where did many of Kroc's franchiser's come from?
(a) The real estate market.
(b) No where.
(c) Kroc's fellow golf club members.
(d) His family members.

2. What rival chain went out of business in Chapter 6?
(a) Henri'.s
(b) Harry's.
(c) Henry's.
(d) Hal's.

3. According to Chapter 6, who were committed to making the best hamburger in the world?
(a) Kroc.
(b) Richard and Maurice.
(c) McDonald's managers.
(d) Martino.

4. What was Kroc and Cotter's relationship like?
(a) They hated each other mutually.
(b) They worked well in business.
(c) They were best friends.
(d) They loved each other mutually.

5. What did Kroc avoid in the franchise business?
(a) Laziness.
(b) Dictating control.
(c) Territorial fights.
(d) Fast income.

Short Answer Questions

1. About how many entrepreneurs were pursuing the same idea as Kroc?

2. How much did the Agates make in its first 12 months?

3. Where was the first US carhop drive-in?

4. What did the McDonald brothers lack to make their restaurant successful?

5. Where did the McDonald brothers open a grander carhop drive-in?

(see the answer key)

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