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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 12.

Multiple Choice Questions

1. How much money did McDonald's have to raise to pay off the mechanic's liens?
(a) $125,000.
(b) $400,000.
(c) $250,000.
(d) $1 million.

2. Who were the early McDonald franchises sold to?
(a) Prince Castle.
(b) Lily Tulip customers.
(c) Kroc's golfing friends.
(d) Existing restaurants.

3. Filet-O-Fish became a regular part of the menu in:
(a) 1959.
(b) 1965.
(c) 1963.
(d) 1962.

4. The effects of the purchasing system Kroc devised was to:
(a) Avoid anti-trust problems at a later time.
(b) Guarantee profits for Kroc.
(c) Raise costs for the franchise owner.
(d) Allow franchise owners to buy from whomever they wanted.

5. Why did Ray move to New York?
(a) His family moved due to his father's promotion.
(b) Ray was promoted to stock broker.
(c) He wanted a change of scene.
(d) Better job prospects.

Short Answer Questions

1. After Ray married Jane, they sold the Woodland Hills house and:

2. Who caused the big crisis McDonald's faced because of mechanic's liens?

3. What percent of gross sales did Kroc receive from the franchises?

4. What function did Clem Bohr fulfill?

5. According to the agreement, Kroc would receive a franchise fee of:

(see the answer key)

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