View a FREE sample

This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 12.

Multiple Choice Questions

1. Filet-O-Fish became a regular part of the menu in:
(a) 1959.
(b) 1963.
(c) 1962.
(d) 1965.

2. How much money did McDonald's have to raise to pay off the mechanic's liens?
(a) $1 million.
(b) $400,000.
(c) $125,000.
(d) $250,000.

3. What was not a part of the original McDonald's menu?
(a) Cheeseburgers.
(b) BLT sandwich.
(c) Hamburgers.
(d) French fries.

4. According to the agreement, Kroc would receive a franchise fee of:
(a) $950.
(b) $250.
(c) $500.
(d) $1,500.

5. What did Kroc propose to the brothers?
(a) They purchase more Multimixers.
(b) They sell him their restaurants.
(c) They introduce new, good items.
(d) They open a chain of restaurants using his Multimixers.

Short Answer Questions

1. Ray Kroc was born and raised in:

2. What concept did Kroc promote when selling paper cups?

3. What did the McDonald brothers call Kroc?

4. Ray Kroc met Bill Veeck:

5. How much did John Clark want for his share in the Multimixer business?

(see the answer key)

This section contains 170 words (approx. 1 page at 300 words per page) View a FREE sample