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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 7 and Chapter 8.

Multiple Choice Questions

1. Why did Ray return to Chicago?
(a) He didn't like New York.
(b) Better job prospects.
(c) His grandmother was ill.
(d) To marry Ethel.

2. After the real estate job ended, Ray supported his family by:
(a) Selling encyclopedias.
(b) Working in a restaurant..
(c) Playing piano in a speakeasy.
(d) Selling vacuum cleaners.

3. What was the purpose of the Franchise Realty Corporation?
(a) To handle the franchise real estate end of the franchising.
(b) To sell franchises.
(c) To sell restaurants.
(d) To provide a slush fund for the franchises.

4. What did Ray enjoy most about high school?
(a) Debating.
(b) English.
(c) History.
(d) Algebra.

5. What product did Kroc try to sell but failed at?
(a) Encyclopedias.
(b) The Fold-a-Nook.
(c) Food service machines.
(d) Multimixers.

Short Answer Questions

1. Why does Kroc say he didn't just copy the McDonald's idea instead of entering into a contract with them?

2. What function did Clem Bohr fulfill?

3. A phrenologist's report on a four year old Ray Kroc predicted that he would:

4. Earl Prince wanted Kroc to:

5. The first business Ray opened was:

(see the answer key)

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