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This test consists of 5 short answer questions, 10 short essay questions, and 1 (of 3) essay topics.

Short Answer Questions

1. For what does Rose's lawyer work?

2. A lawyer named ____________, who had expertise in asbestos litigation, saw an opportunity to go after the tobacco industry, given recent New Jersey strict liability litigation.

3. RJR reached the largest non-oil takeover package to date with what company?

4. Studies in the early 1970s showed that smokers could be broken into what?

5. What quickly became a prestigious health research institute?

Short Essay Questions

1. Describe the 1979 Surgeon General's Report.

2. What do studies in the early 1970s show?

3. What does Henry Ramm do to research on the link between smoking and cancer?

4. Describe the beginning of the American Health Foundation.

5. Describe the study done by the ACS in 1967.

6. What is the end result of the lawsuit regarding Rose Cipollone's death?

7. What does Edell do for his client?

8. What does Henry Waxman do for the anti-smoking cause?

9. What is examined for the first time since the Great Depression?

10. What does R.J. Reynolds do try to stay ahead of the competition?

Essay Topics

Write an essay for ONE of the following topics:

Essay Topic 1

The tobacco industry had a path to choose in the early 1960s.

Part 1) Why did they have a path to choose? Which one did they choose? Why?

Part 2) How different might the industry be, if they had chosen a different path?

Part 3) Do you believe a safe cigarette could be made? Why or why not?

Essay Topic 2

Athletes endorsed cigarettes from the 1930s to the 1960s.

Part 1) Are you surprised by this? Why or why not?

Part 2) What do athletes endorse today? Why do they endorse the products?

Part 3) Are there products today, endorsed by athletes, that you believe should not be? Why or why not?

Essay Topic 3

The major tobacco companies pooled their resources by setting up the TIRC.

Part 1) What is the TIRC? What was the initial purpose of this organization?

Part 2) How did this organization evolve over time? Why did it evolve?

Part 3) How did the changes in the TIRC affect the consumers?

(see the answer keys)

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