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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 8: Grand Inquisitors.

Multiple Choice Questions

1. What of B&W's menthol brands are soon introduced?
(a) Hot and Spicy.
(b) Cool and Smooth.
(c) Cool and Viceroy.
(d) Hot and Duke.

2. What happens when Hahn chooses to wait and see what happens to the popularity of filtered cigarettes?
(a) It proves to be a major mistake.
(b) It brings him success.
(c) It is a small success.
(d) It is a minor mistake.

3. What weighs over one ton and has the capacity to produce approximately 200 cigarettes per minute?
(a) The Bullseye machine.
(b) The Bonham machine.
(c) The Bonsack machine.
(d) The Bansai machine.

4. No statement was made concerning _________ issues.
(a) Cancer.
(b) Breathing.
(c) Lung.
(d) Heart.

5. Why do farmers have to accept American Tobacco Company's prices?
(a) They are being blackmailed.
(b) They trust ATC.
(c) The government is forcing them to comply with ATC.
(d) They risk losing their perishable crop.

Short Answer Questions

1. What is the thirty-cent, hand-packed premium cigarette brand being advertised in high-class magazines like THE NEW YORKER?

2. What does the massive (over a million member) CPS-1 study come in showing?

3. What are not being analyzed for their effectiveness?

4. What acts to tear down many taboos against women smoking, especially in public?

5. What does the filter phenomenon seem to do?

(see the answer key)

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