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This test consists of 5 short answer questions, 10 short essay questions, and 1 (of 3) essay topics.

Short Answer Questions

1. When Columbus arrives in America, what does he discover about tobacco?

2. Who lobbies President Kennedy to open a national commission on smoking in 1961?

3. Who is the so called "tar czar?"

4. What happens when one lawsuit goes on for more than a decade?

5. With cigarette sales continuing to rise, despite the warning labels, what does The Federal Communications Commission do?

Short Essay Questions

1. Describe the study done by the American Cancer Society in 1952.

2. What is the history of the Bull Durham company?

3. What happens to R.J. Reynolds under Clay Williams?

4. What is the job of the "tar czar"?

5. What is Liggett and Myers doing at this time?

6. What do periodicals in the 1930s say about smoking?

7. What causes R.J. Reynolds to slip in popularity?

8. What do the American Cancer Society and others do?

9. What does the FTC order cigarette makers to do? What does this cause companies to do?

10. What is the cause for the control of large businesses?

Essay Topics

Write an essay for ONE of the following topics:

Essay Topic 1

Buck Duke was ahead of his time when it came to running a company.

Part 1) Who is Buck Duke? How was he ahead of his time?

Part 2) Was it natural talent or training that led him to be so innovative? Explain.

Part 3) How have various modern industries been influenced by Buck Duke's work?

Essay Topic 2

There was a stigma against women smoking in public.

Part 1) Who fought against this stigma? Why did they fight it? How did they fight it?

Part 2) How does the ending of this stigma reflect the view of women in American society?

Part 3) How has this ending of this stigma both helped and hurt women?

Essay Topic 3

The major tobacco companies pooled their resources by setting up the TIRC.

Part 1) What is the TIRC? What was the initial purpose of this organization?

Part 2) How did this organization evolve over time? Why did it evolve?

Part 3) How did the changes in the TIRC affect the consumers?

(see the answer keys)

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