The Search Quiz | Two Week Quiz A

John Battelle
This set of Lesson Plans consists of approximately 166 pages of tests, essay questions, lessons, and other teaching materials.

The Search Quiz | Two Week Quiz A

John Battelle
This set of Lesson Plans consists of approximately 166 pages of tests, essay questions, lessons, and other teaching materials.
Buy The Search Lesson Plans
Name: _________________________ Period: ___________________

This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 7, The Search Economy.

Multiple Choice Questions

1. When Louis Monier released AltaVista.com to Internet users, what company was he associated with?
(a) Compaq.
(b) Google.
(c) Computer Solutions, Inc.
(d) Digital Equipment Corp.

2. Why was AltaVista.com groundbreaking?
(a) It used an advanced computer system to analyze keywords on a daily basis.
(b) It was the first search engine to remember specific data of Internet users.
(c) It listed a description of each website next to the title.
(d) It contained an index of all web pages at the time.

3. How is the intelligence coded to speed up and refine a search for Internet users?
(a) By eliminating duplicate website links.
(b) By suggesting additional or alternative keywords.
(c) By only displaying websites with an exact match in content to the keywords.
(d) By correcting misspelled words entered in the search box.

4. What is the example given of a small online business that is driving most of the Internet revenue?
(a) Neil Moncreit's online furniture store.
(b) Neil Montague's online hobby store.
(c) Neil Moncrief's online shoe store.
(d) Neil Monteford's online book store.

5. What is "parallel computing?"
(a) Storing files on multiple hard drives to ensure fast retrieval and less download time.
(b) Having more than one modem running into a computer system to increase the bandwidth and speed levels.
(c) A system built on a number of individual parts that can be replaced as needed, without affecting the other parts or the service in general.
(d) The idea of using two computers to run on separate servers, using one as a backup in case the main computer crashes.

Short Answer Questions

1. What does Google add to the concept of parallel computing to make it even more beneficial?

2. How many searches does the rest of the world perform compared to U.S. Internet users?

3. How does Google attempt to avoid the costly hiring spiral?

4. What does "SEO" stand for?

5. What was Excite's most notable feature?

(see the answer key)

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