|Name: _________________________||Period: ___________________|
This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.
Multiple Choice Questions
1. Who does Jack defeat in a 36-hole golf match played in Nantucket?
(a) Warren Buffet.
(b) Scott McNealy.
(c) Bill Gates.
(d) Frank Rooney.
2. By May 2001, which established TV show is Jack's competing with directly?
(a) Face the Nation.
(b) Lou Dobb's Moneyline.
(c) Larry King Live.
(d) Donny Deutch's The Big Idea.
3. What results in greater customer intimacy for GE?
(a) Improved public relations.
(b) Medical investments.
(c) Technology investments.
(d) Financial services investments.
4. Where is the meeting held in which Jack gave his farewell speech?
(c) Boca Raton.
5. To what does Jack compare his first 10 years as CEO?
(a) Primary school.
Short Answer Questions
1. When GE bought RCA in 1985, which national television station was included in the deal?
2. According to Jack, what is growing services all about?
3. What allows GE to expand markets and find new customers?
4. How do local utility engineers use GE's power systems home pages?
5. GE pays $3.5 million as punishment for its use of PCBs. What does the money fund?
Short Essay Questions
1. When does Jack begin the search for his successor, and how does he want to change the process of finding the company's next CEO?
2. How does e-business change the role of a GE salesperson?
3. Discuss GE's charge of PCB contamination and its result.
4. Briefly explain how Jack decides to compete with the Japanese.
5. Briefly discuss how globalization affects GE's development and American facilities.
6. What are Jack's predictions about business with China?
7. Why does GE find itself under investigation for its industrial diamond business and what is the result?
8. Who is Jack's successor and where is he introduced?
9. How does Jack learn to play golf and why is the sport important to him?
10. Why does GE pass up opportunities to acquire high-tech companies in the late 1990s?
This section contains 702 words
(approx. 3 pages at 300 words per page)