|Name: _________________________||Period: ___________________|
This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.
Multiple Choice Questions
1. Which aspect of GE's business is the first to introduce long-term service contracts for the company?
(a) Credit and financial.
(d) Medical systems.
2. How do local utility engineers use GE's power systems home pages?
(a) To compare the price of turbines.
(b) To compare the cost of fueling turbines.
(c) To compare heat rate and fuel burn in turbines.
(d) To compare the cost of heating turbines.
3. What does GE reduce with its Internet sales?
(d) Customer satisfaction.
4. To whom does GE sell its investment banking firm?
(a) Kidder, Peabody.
(d) Chase, Manhattan.
5. Who sets the tone in a company and shares the best ideas and knowledge?
(a) The corporate attorney.
(b) Human resources.
(c) The CEO.
(d) The employees.
Short Answer Questions
1. How long does it take GE to build the number 1 ultrasound imaging technology?
2. Which country's air force benefits from laundered GE money?
3. In GE's Internet business, what is the new role of salespeople?
4. What does Larry Bossidy present on Jack's behalf at the CEC meeting?
5. Once the investment banking firm situation is stabilized, who takes over?
Short Essay Questions
1. Briefly discuss how globalization affects GE's development and American facilities.
2. What is GE's first attempt at globalization in India and what is the outcome?
3. How do the services offered by GE Capital change from the 1970s to the 1990s?
4. How and why does e-business affect GE's customer service.
5. Discuss GE's charge of PCB contamination and its result.
6. Discuss the importance of "Black Belts" and "Green Belts" in the GE corporate climate.
7. As Jack reflects on his GE career, what qualities does he consider to be successful in business?
8. What entertainment dilemmas face GE through NBC in the 1990s?
9. When does Jack begin the search for his successor, and how does he want to change the process of finding the company's next CEO?
10. Why does GE find itself under investigation for its industrial diamond business and what is the result?
This section contains 753 words
(approx. 3 pages at 300 words per page)