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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 22, E-Business.

Multiple Choice Questions

1. Which three TV shows turn around the entertainment sector of the GE-owned company?
(a) Frasier, Friends, and ER.
(b) Roseanne, 20/20 and L.A. Law.
(c) The Simpsons, Married with Children, and Get a Life.
(d) Designing Women, 60 Minutes, and The Jeffersons.

2. Which electrical insulator is deemed a hazardous material by the EPA?
(a) BBCs.
(b) BCBs.
(c) PYTs.
(d) PCPs.

3. Why does Jack get frustrated with the plastics inventors?
(a) They demand higher pay.
(b) They don't get excited about innovation.
(c) All they think about his getting their products sold.
(d) They don't understand entrepreneurship.

4. What kind of acquisitions does Jack pass up in the late 1990s?
(a) Work-from-home companies.
(b) Women-owned companies.
(c) Grant-funded companies.
(d) High-tech companies.

5. What was the single biggest obstacle facing the television station now owned by GE?
(a) The spread of satellite TV.
(b) The spread of reality show popularity.
(c) The spread of HDTV.
(d) The spread of cable TV.

Short Answer Questions

1. Which company originally started the concept of QMI?

2. What results in greater customer intimacy for GE?

3. What was the accepted business philosophy of the 1980s?

4. Where are the two shops acquired by GE that reduce the company's cost of servicing engines?

5. How do GE employees take Jack's view on the work environment?

(see the answer key)

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