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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 18, When to Fight, When to Fold.

Multiple Choice Questions

1. How do GE employees take Jack's view on the work environment?
(a) They dread it.
(b) They all quit.
(c) They appreciate it.
(d) It is uncomfortable.

2. What does Jack learn he must do in order to succeed at GE?
(a) He must work in the boiler room with the lowest paid employees.
(b) He must practice better hiring procedures.
(c) He must go back to college for extra classes.
(d) He must learn all about the company.

3. What claim against GE does the Department of Justice investigate in 1991?
(a) Price-fixing of diamonds.
(b) Price-fixing of home surround sound systems.
(c) Price-fixing of stereos.
(d) Price-fixing of TVs.

4. Why does Jack's father encourage him to learn the game of golf?
(a) All the big shots play golf.
(b) It's cheaper to play golf than hockey.
(c) It is his favorite sport.
(d) It's less violent than hockey.

5. What price does GE pay to purchase RCA?
(a) $3.6 million.
(b) $6.3 billion.
(c) $3.6 billion.
(d) $6.3 million.

Short Answer Questions

1. What brings about a business-altering deal for GE in the mid 1980s?

2. What kind of business is Pet Project?

3. What are the 4 E's of GE leadership?

4. When GE bought RCA in 1985, which national television station was included in the deal?

5. To what does Jack credit the success of GE Capital?

(see the answer key)

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