|Name: _________________________||Period: ___________________|
This quiz consists of 5 multiple choice and 5 short answer questions through Consuming Passions: The Culture of American Consumption.
Multiple Choice Questions
1. What is a simple example of semiotic decoding?
(a) Going to class.
(b) Listening to hip hop.
(c) Reading a page.
(d) Writing a story.
2. According to Rachel Bowlby, the author of "The Haunted Superstore, " what do people visiting a superstore not like?
(a) Crowded aisles.
(b) Not finding the item they want.
(c) Walking out empty handed.
(d) Sales people following them.
3. What is the purpose of the chapter, "Consuming Passions: The Culture of American Consumption?"
(a) Teach students to recognize how consumption habits change and write about it..
(b) Teach students that the culture of consumerism begins with them.
(c) Teach students how to make wise choices and write about them.
(d) Teach students how to analyze and write about consumerism.
4. What does the essay, "More Factor" examine?
(a) The issue of the wealth gap in America.
(b) The issue of corporate greed.
(c) The issue of craving for more in America.
(d) The issue of obesity among Americans.
5. What is the main purpose of malls?
(a) Provide quality products such as designer brands and public space.
(b) Provide entertainment, goods, and services.
(c) Provide public space for kids and teenagers to hang around.
(d) Provide a variety of products that enrich American life.
Short Answer Questions
1. Fill-in the blank. The issue of "More Factor" dates back to the ___________.
2. According to Anne Norton, what does catalog shopping lead to?
3. Fill-in the blank. Authors posit that pop culture is a subject that is _____________
4. According to the authors, what is the demographic group that is probably freer to project an image of their choice through the products they use and display?
5. What does the essay, "Signs of Shopping" examine?
This section contains 334 words
(approx. 2 pages at 300 words per page)