View a FREE sample

This quiz consists of 5 multiple choice and 5 short answer questions through Consuming Passions: The Culture of American Consumption.

Multiple Choice Questions

1. According to the authors, what is the demographic group that is probably freer to project an image of their choice through the products they use and display?
(a) Teachers.
(b) Men.
(c) Students.
(d) Children.

2. What is the purpose of the chapter, "Consuming Passions: The Culture of American Consumption?"
(a) Teach students how to analyze and write about consumerism.
(b) Teach students how to make wise choices and write about them.
(c) Teach students that the culture of consumerism begins with them.
(d) Teach students to recognize how consumption habits change and write about it..

3. According to Rachel Bowlby, the author of "The Haunted Superstore, " what do people visiting a superstore not like?
(a) Crowded aisles.
(b) Walking out empty handed.
(c) Sales people following them.
(d) Not finding the item they want.

4. What does the metaphoric essay title, "Addictive Virus," refer to?
(a) Addiction to the accumulation of things.
(b) Addiction to credit card spending.
(c) Addiction to entertainment and celebrity culture.
(d) Addiction to the Internet and electronic gadgets.

5. According to Anne Norton, what does catalog shopping lead to?
(a) Construction of teenage image.
(b) Construction of ideal life style.
(c) Construction of identities for men, women, and children.
(d) Construction of American life.

Short Answer Questions

1. What does the essay, "Signs of Shopping" examine?

2. Fill-in the blank. The issue of "More Factor" dates back to the ___________.

3. What does a sign represent?

4. Who is the pioneer of Semiotics?

5. According to the textbook authors, what is the best way to study popular phenomena?

(see the answer key)

This section contains 313 words (approx. 2 pages at 300 words per page) View a FREE sample