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This quiz consists of 5 multiple choice and 5 short answer questions through It's Not Just a Game: Sports and American Culture.

Multiple Choice Questions

1. What is the real competition in sports, according to the textbook authors?
(a) Competition for markets.
(b) Competition for TV time.
(c) Competition for money.
(d) Competition for athletes.

2. Fill-in the blank. People buy products based on a system called ____________.
(a) BALS (Budget and Lifestyle System).
(b) VALS (Values and Lifestyle System).
(c) CALS (Culture and Lifesyle System).
(d) SALS (Status and Lifestyle System).

3. According to the authors, what is the TV show that is an example of the Schadenfreude phenomenon?
(a) Friends.
(b) Candid Camera.
(c) Who Wants to be a Millionaire?
(d) Seinfield.

4. How does the beauty myth affect women?
(a) Women are trapped by body image.
(b) Women's health is affected by the harmful chemicals in beauty products.
(c) Women are trapped by the professional image.
(d) Women learn from pop culture that beauty is a myth.

5. Which sports are linked to the working class, according to the textbook authors?
(a) Golf and tennis.
(b) Golf and sailing
(c) Boxing and baseball.
(d) Golf and soccer.

Short Answer Questions

1. According to the textbook authors, why was the T.V. show Sex and the City popular?

2. What was the cross-cultural issue faced by Feng Chen in his English composition class?

3. What does wrestler Henry Jenkins posit about the message of wrestling?

4. According to Anne Norton, what does catalog shopping lead to?

5. What is the factor that influences one's semiotic interpretation?

(see the answer key)

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