McDonald's: Behind the Arches Test | Mid-Book Test - Easy

John F. Love
This set of Lesson Plans consists of approximately 104 pages of tests, essay questions, lessons, and other teaching materials.
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This test consists of 15 multiple choice questions and 5 short answer questions.

Multiple Choice Questions

1. What happened when Kroc took over McDonald's?
(a) The economy rose.
(b) Things took off.
(c) Nothing immediately.
(d) The economy plunged.

2. In what state did carhop drive-ins spread rapidly?
(a) Illinois.
(b) Georgia.
(c) California.
(d) New Mexico.

3. What did Kroc tolerate in his business?
(a) Anger.
(b) Frustration.
(c) Accusations.
(d) Stress.

4. Who is credited for opening the first McDonald's?
(a) Richard and Maurice McDonald.
(b) Gibson.
(c) Schindler.
(d) Kroc.

5. What did Kroc's franchise's begin to deviate from after the Agates stabilized?
(a) The red, yellow, and white color theme.
(b) Ronald McDonald as their mascot.
(c) The confines of Kroc's model.
(d) Nothing.

6. What was the financial state of the McDonald brothers in the 1930s?
(a) Unemployed.
(b) Wealthy.
(c) Bankrupt.
(d) Moderately rich.

7. How did the McDonald brother's envision the future business of McDonald's?
(a) Individually.
(b) Locally.
(c) Nationally.
(d) As a whole.

8. What did Kroc convert the way his restaurant was ran into?
(a) A formula.
(b) A method.
(c) An assembly.
(d) A science.

9. What did Kroc mandate in his restaurants?
(a) Excellence.
(b) Health care.
(c) The best quality of everything.
(d) Cleanliness and fastidiousness.

10. Why did managers adopt Kroc's principles?
(a) They worked and were effective.
(b) It was not a dictated job.
(c) They did not lose the freedom of performing their jobs.
(d) They liked Kroc.

11. What was Kroc considered to be after decades of involvement with McDonald's?
(a) An entrepreneur.
(b) An American icon.
(c) A business legend.
(d) A role model.

12. What business did Kroc first get into?
(a) The milkshake mixer business.
(b) The real estate market.
(c) Education.
(d) Farm development.

13. Who became a kind of "den mother" in the family at McDonald's?
(a) Ronald.
(b) Martino.
(c) Sonneborn.
(d) Kroc.

14. How many parts of the process are there to uphold the common standard qualities for McDonald's?
(a) 4.
(b) 3.
(c) 5.
(d) 2.

15. What did Kroc limit in his business at McDonald's?
(a) Members of his board.
(b) Loss of control.
(c) Employees.
(d) Franchise ownership.

Short Answer Questions

1. Who is the legendary founder of McDonald's?

2. In 1948, what happened to the grander carhop drive-in the McDonald brothers created?

3. Who did Kroc suggest incorporate a curb side service?

4. When did Kroc form the McDonald's system?

5. According to Chapter 6, who were committed to making the best hamburger in the world?

(see the answer keys)

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