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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 14.

Multiple Choice Questions

1. Who did Kroc name as president?
(a) June Martino.
(b) Dick Boylan.
(c) Luigi Salveneschi.
(d) Fred Turner.

2. How much money did McDonald's have to raise to pay off the mechanic's liens?
(a) $400,000.
(b) $1 million.
(c) $250,000.
(d) $125,000.

3. What is the word that Kroc used to describe his feelings at this time?
(a) Excitement.
(b) Fear.
(c) Exhilaration.
(d) Estragement.

4. Ray Kroc was born and raised in:
(a) Los Angeles, California.
(b) Miami, Florida.
(c) New York City.
(d) Oak Park, Illinois.

5. Why did the brothers refuse Kroc's original offer?
(a) They didn't have the money.
(b) They were happy with their situation and wanted to enjoy life.
(c) They wanted more money.
(d) They didn't trust him.

Short Answer Questions

1. Kroc assumed the title of president for one year after Harry resigned because he:

2. What concept did Kroc promote when selling paper cups?

3. Kroc flew to California:

4. The major reason why Kroc wanted to end the association with the McDonald brothers was:

5. The issues that resulted in Harry Sonnenburn's resignation was:

(see the answer key)

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