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This quiz consists of 5 multiple choice and 5 short answer questions through Chapter 6.

Multiple Choice Questions

1. According to the agreement, Kroc would receive a franchise fee of:
(a) $1,500.
(b) $950.
(c) $500.
(d) $250.

2. Where did Kroc locate his first franchise?
(a) Des Plaines, Illinois.
(b) Arlington Heights, Illinois.
(c) Oak Park, Illinois.
(d) Downtown Chicago.

3. How did Ethel feel about Ray going into the Multimixer business?
(a) She opposed the idea.
(b) She had no opinion on the subject.
(c) She supported the move.
(d) She threatened to leave him.

4. What did Ray Kroc have when he returned from California in 1954?
(a) A lot of good ideas.
(b) A rejection.
(c) A signed contract with the McDonald brothers.
(d) A big order for Multimixers.

5. After the real estate job ended, Ray supported his family by:
(a) Working in a restaurant..
(b) Playing piano in a speakeasy.
(c) Selling encyclopedias.
(d) Selling vacuum cleaners.

Short Answer Questions

1. What percent of Kroc's share of gross sales did the McDonald brothers receive?

2. Why couldn't the Des Plaines franchise be an exact duplicate of the San Bernadino original?

3. What was Kroc responsible for having introduced at Price Castle?

4. Kroc feels that people can accomplish:

5. In order to marry Ethel, Ray found employment:

(see the answer key)

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