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This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 25 - 29.

Multiple Choice Questions

1. The author asserts that conflict between an automatic reaction and what is common in our lives?
(a) The intention to analyze the reaction.
(b) The intention to control it.
(c) The intention to follow that reaction.
(d) The intention to accept the reaction.

2. In assessing the stock market, the author asserts that skill in evaluating the business prospects of a firm is not sufficient for stock trading. Traders often lack the skill to answer what crucial question?
(a) Whether the firm has many stockholders or few.
(b) Whether the firm is a new firm or an old firm.
(c) Whether others invested in the stock have faith in its ability to produce.
(d) Whether the information about the firm is already incorporated in the price of its stock.

3. What word from Chapter 6 refers to the state of being out of keeping with the norm or inconsistent?
(a) Recognition.
(b) Incongruity.
(c) Articluation.
(d) Depletion.

4. How many of the participants in Nisbett's experiment at the Univerity of Michigan never got out of their booth when the stooge pleaded for help?
(a) 6.
(b) 4.
(c) 2.
(d) 13.

5. What term did Sunstein and Kuran invent for the mechanism through which biases flow into policy?
(a) The availability cascade.
(b) Cognitive Pupillometry.
(c) The Moses Illusion.
(d) An anchoring effect.

Short Answer Questions

1. What part of the brain has a primary role as its threat center?

2. Who was the founder of psychophysics?

3. Who wrote Judgment in Managerial Decision Making?

4. When did the CIA obtain information that al-Qaeda might be planning a major attack against the United States?

5. Whose experiment demonstrating a noncausal base rate when describing a group of students attending Yale?

(see the answer key)

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