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This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 25 - 29.

Multiple Choice Questions

1. The author states in Chapter 26, "In mixed gambles, where both a gain and a loss are possible," what happens (552)?
(a) "Loss aversion causes narrative fallacies."
(b) "Loss aversion causes extremely risk-averse choices."
(c) "Confidence overrides logic."
(d) "Risk seeking behavior causes extremely loss aversive choices."

2. The author presents several examples in Chapter 26 that demonstrate that there is no loss aversion in what kinds of interactions?
(a) Routine commercial exchanges.
(b) Large investments in similar firms.
(c) Non-material interactions.
(d) Gambling exchanges.

3. Where was Albert Michotte from?
(a) France.
(b) Belgium.
(c) Sweden.
(d) Norway.

4. Who created the Remote Association Test to study creativity?
(a) Daniel Gilbert.
(b) Shane Frederick.
(c) Samoff Mednick.
(d) Danny Oppenheimer.

5. Who coined the term "mere exposure effect"?
(a) Robert Zajonc.
(b) Shane Frederick.
(c) Daniel Gilbert.
(d) Danny Oppenheimer.

Short Answer Questions

1. In the example where the author presents two candidates for a college professorship, which choice is favored by intuition?

2. Who was the Nobel Prize-winning economist that proposed a theory where utility are attached to changes of wealth rather than to states of wealth?

3. What organization paid for Thaler to spend a year working with Kahneman in Vancouver?

4. Who is described as the editor for the online magazine Edge that asked scientists to report their favorite equation?

5. What happened to bond prices on the day of Saddam Hussein's capture in Iraq?

(see the answer key)

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