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This quiz consists of 5 multiple choice and 5 short answer questions through Chapters 30 - 34.

Multiple Choice Questions

1. How are decision weights and probabilities regarded in utility theory?
(a) Variations of probability have less effect on decision weights.
(b) Weights are more important.
(c) The same.
(d) Probabilities are more important.

2. With whom did Daniel Kahneman conduct a study on pupil dilation at the University of Michigan?
(a) Nassim Taleb.
(b) Jackson Beatty.
(c) Mihaly Csikszentmihalyi.
(d) Larry Jacoby.

3. How many bus bombings occurred in Israel between December 2001 and September 2004?
(a) 23.
(b) 12.
(c) 9.
(d) 16.

4. What does the author claim the main function of System 1 is in Chapter 6?
(a) To calculate difficult problems such as math equations.
(b) To grasp large concepts in relation to small concepts.
(c) To categorize numbers and letters and find associations between them.
(d) To maintain and update a model for one's personal world.

5. How is the decision contruction of narrow framing defined?
(a) A single decision with four options.
(b) Two simple decisions, considered separately.
(c) Four simple decisions, considered separately.
(d) A single decision with two options.

Short Answer Questions

1. What is the conclusion of the paper "Trading is Hazardous to Your Health"?

2. When the author demonstrates enlisting cognitive ease when writing, he gives two statements about Adolf Hitler. Which of these statements APPEARED to be the most legitimate?

3. How many pairs of competing companies are analyzed in Built to Last?

4. Who was the director of the CIA when intelligence learned that al-Qaeda may be planning a major attack on the U.S.?

5. In assessing the stock market, the author asserts that skill in evaluating the business prospects of a firm is not sufficient for stock trading. Traders often lack the skill to answer what crucial question?

(see the answer key)

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