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This test consists of 5 multiple choice questions, 5 short answer questions, and 10 short essay questions.

Multiple Choice Questions

1. What is one of the newest branches of the New York Public Library, according to Carr in Chapter Five?
(a) The Fifth Street Library Center.
(b) The Bryant Park Library Center.
(c) The Queens Library Center.
(d) The Bronx Library Center.

2. What 1993 book of Neil Postman's does Carr reference in Chapter Eight?
(a) Technopoly.
(b) Googleplex.
(c) The Dark Room.
(d) Coding Phrases.

3. What topic did Google founder Larry Page select for his dissertation at Stanford?
(a) How to create the most advertising revenue through search engine optimization.
(b) Data Mining.
(c) Privacy concerns on the Web.
(d) The World Wide Web.

4. What did Samuel Johnson do on the night of April 18, 1775, when he visited the library at Cambridge's grand villa?
(a) Dash to the shelves to read the titles on the spines of the books.
(b) Shove books in his leather bag to steal for later.
(c) Light every book on fire.
(d) Start tearing pages from the books he was interested in.

5. In Chapter Seven, why does Carr claim that we want to be interrupted as we work on the Net?
(a) We are social creatures by nature, and we love social media messages.
(b) We all need frequent breaks to process new information.
(c) Each interruption brings us a valuable piece of information.
(d) We love to communicate through the written word, and email is a perfect avenue for that.

Short Answer Questions

1. What did the first researcher to show how people's brains change in response to Internet activity use to scan the brains of his subjects?

2. According to Carr in Chapter Eight, how could the authority of any Web page be gauged in the early days of Google's first search engine?

3. What does the Norwegian literary studies professor Anne Mangen say all reading is?

4. In Chapter Six, what does Carr say a book retains over the computer as a device for reading?

5. What kinds of problems did Google run into when it tried to begin digitizing the world's books?

Short Essay Questions

1. In Chapter Seven, what does Carr think about the positives and negatives of skimming while reading?

2. What did Jakob Nielsen's 2006 study of the way people read web pages find?

3. In Chapter Eight, how did Frederick Winslow Taylor's methods increase productivity in the Midvale Steel Plant in Philadelphia in the late 1800s?

4. In Chapter Six, what does Carr cite French poet and politician Alphonse de Lamartine as saying would be the death of books in 1831?

5. What did Google's Eric Schmidt tell the Wall Street Journal is Google's main goal, and how long does he expect it to take to achieve that goal?

6. In Chapter Seven, what does Carr think about the effects of email notifications on people's concentration when working online?

7. In Chapter Five, what does Carr argue is the main drawback of hyperlinks for a reader of a web document?

8. In Chapter 7, what idea from Samuel Johnson does Carr end the chapter with?

9. In Chapter Eight, what sentiment of the novelist Nathaniel Hawthorne's does Carr highlight?

10. What did one of Google's co-founders, Larry Page, base Google's search function on originally?

(see the answer keys)

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