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This quiz consists of 5 multiple choice and 5 short answer questions through Part III (Pages 89 - 132).

Multiple Choice Questions

1. What does Carr say about the state of electronic books in Chapter Six?
(a) They are sure to be a centerpiece of Apple's business model in the next several years.
(b) They are sure to replace books entirely by the end of the decade.
(c) They are sure to outpace book sales in the next few years.
(d) Despite years of hype, most people have not shown much interest in them.

2. In Chapter Seven, what does Carr say the Net delivers to users on a daily basis through its high-speed system?
(a) More information that anyone could retain.
(b) Negative feelings in the form of jealousy at seeing other people's social media pictures.
(c) Positive reinforcements.
(d) Rewards that our brain treats the same way as it treats sugar.

3. In Chapter Five, what does Carr say is Colorado's oldest newspaper?
(a) The Colorado Clarion.
(b) The Colorado Record.
(c) The Colorado Caller.
(d) The Rocky Mountain News.

4. Which of the following terms did Jeffrey Schwartz of UCLA coin?
(a) Survival of the busiest.
(b) Survival of the fastest.
(c) Survival of the fittest.
(d) Survival of the most connected.

5. About how many bibles did Gutenberg print before running out of money?
(a) 1000.
(b) 200.
(c) 5000.
(d) 500.

Short Answer Questions

1. What did a 2006 study by Jupiter Research reveal a huge overlap in, according to Carr in Chapter Five?

2. Where was Johannes Gutenberg born?

3. When did the brilliant mathematician Alan Turing kill himself?

4. Which major publisher does Carr mention in Chapter Six that began publishing e-novels with videos embedded in them?

5. In Chapter Six, what does Carr say that multitasking on a computer has made it commonplace for users to do?

(see the answer key)

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